We’ve crafted this FAQ page to answer many of your frequently asked questions. We hope you find what you’re looking for. If not, drop us a call or email us.
Definitely. Though companies in many business categories continue to approach digital marketing with skepticism, avoiding digital marketing denies your business access to the media the majority of consumers turn to first and at all hours of the day.
No one tunes into the news to see who’s advertising; people switch to news channels and visit news websites because that’s how they ensure they’re informed, educated and entertained. Do you regularly turn to any website, TV show, newspaper or magazine for the advertisements?
Studies show that people are far more likely to believe a news story than an advertisement, and the ROI on public relations leaves advertising’s ROI in the dust. People have trained themselves to ignore advertising. For less cost than advertising, PR creates a more credible message.